讲座主题：Understanding Intercultural Business Communication Processes for Global Managers: A Situated Cognitive Perspective
讲座摘要：In order to extend the field of intercultural business communication, this chapter proposes a theoretical framework based on situated cognition through using language as a tool to conceptualize the process of intercultural communication. Specifically, we combine it with insights from cultural discourse studies and situated cognition to understand communication processes. These processes use the emic-etic continuum to co-construct relatenesses in business activities with the cultural Other. Furthermore, to explicate these communication processes, we develop a matrix model incorporating both relatedness and future orientation, which can be applied in the discourse analysis of intercultural business communication for global managers.
嘉宾简介：
Yunxia Zhu
The University of Queensland (Australia)
Dr Yunxia Zhu (PhD, Australian National University) is Director of Internationalisation of University of Queensland Critical Thinking Project, Associate Professor in International Business at the University of Queensland Business School. She is Vice President of the Asian-Pacific Region for the Association for Business Communication. Senior Fellow of Higher Education Association, and an award-winning researcher and educator including an Australian National Citation Teaching and Learning Award. She is visiting Scholar to Imperial College London, Lund University and University of Michigan.
Dr Zhu has an international reputation in cross-cultural management and communication. She has written two scholarly books and has published extensively in prestigious international journals (e.g., Academy of Management Learning and Education, Journal of Knowledge Management, Annuals of Tourism Research, Asian Pacific Journal of Management, Journal of Business Ethics, Management International Review, Public Relations Review, Discourse and Society, Discourse & Communication, TEXT, Discourse Studies, etc.). She serves on a number of editorial boards such as Journal of World Business, Academy of Management Learning and Education, Academy of Management Discovery, Discourse and Communication, Management and Organization Review, and Public Relations Review. Dr Zhu is also actively engaged in consulting and executive training with industries, holding adjunct and honorary professorial positions with a number of Chinese universities and co-authored books including a recent book on Belt-Road development and challenges.
时间：7月25日 14:00-15:30
参与方式：Zoom会议室 号码：82430925416 密码：220725
主办：上海财经大学外国语学院与上海财经大学爱沙尼亚与波罗的海区域国别研究中心
承办：上海财经大学-赫尔辛基大学联合跨文化研究中心
